LEAD GENERATION AGENCY · PERTH + AUSTRALIA-WIDE
Sold By Lead Volume. Not By Channel.
Most “lead gen” agencies are actually one-channel media buyers in disguise. We’re not. We engineer predictable, qualified pipeline across Meta + Google + landing pages + email/SMS nurture as one stitched system – and we sell it by the lead, not by the impression. The 498 builder leads at $29.05 didn’t happen by accident. They happened because every part of the funnel was built to talk to the next.
498
Qualified leads, single campaign
$29.05
Avg CPL · Perth Builder, 30-day
$14.4K
Spend that produced those 498
4 ch.
Channels stitched as one funnel
WHY TEAMS COME TO US
You don’t need more “leads.” You need leads your sales team will actually call.
Most lead-gen agencies optimise for the cheapest opt-in they can find. The form fills, the dashboard goes green, the invoice goes out – and your sales team spends the next month chasing tyre-kickers, free-ebook hunters, and competitors snooping on pricing. The leak isn’t the lead generation. The leak is that the system never knew what a “good” lead looked like in the first place because nobody connected ad spend to closed revenue.
We build lead generation as a single closed-loop funnel – paid traffic (Meta + Google + sometimes YouTube), conversion-focused landing pages, instant-response SMS + email nurture, qualification logic, and CRM integration that feeds outcome data back into ad targeting. The result is a campaign tuned weekly against booked appointments, not opt-ins. That’s how we held $29.05 CPL across 498 leads for a Perth boutique builder selling $400K+ custom homes.
HOW WE GENERATE LEADS
Our 5-step Lead Generation system
01 · Diagnose
We pull 12 months of ad accounts, CRM data, sales close-rates by source, and your real cost of customer. We define what a qualified lead is in your business – most clients have never written it down.
02 · Position
We rebuild the lead magnet, offer, and qualifying questions. Tighter offers attract fewer-but-better leads – usually fewer-AND-cheaper, because relevance lifts conversion rate.
03 · Build
Meta + Google live within 14 days. Conversion-focused landing pages. Instant-response SMS + email nurture. CRM integrated. Server-side tracking so the algorithms learn from real outcomes.
04 · Scale
Budget moves into what’s working only after lead-quality scores stay healthy for 7 days. Channel expansion – winning Meta angles ported to YouTube, organic, retargeting, lookalikes.
05 · Compound
Unconverted leads stay in nurture for 90+ days – most close in weeks 6-14, not week one. Win-back, lookalike, and database reactivation campaigns turn yesterday’s “no” into next quarter’s pipeline.
+ Reporting
Live Looker Studio: leads, qualified leads, booked appointments, CAC by source, LTV. The four numbers that decide whether to scale, not 40 vanity ones. Monthly review with the founder.
WHAT’S INCLUDED
Every Lead Generation engagement includes
- Cross-channel media buying – Meta, Google, and YouTube planned and run together, not in silos
- In-house creative production – 12+ static + video assets per launch, no stock
- Conversion-focused landing pages – built on the 10X page system, mobile-first, sub-2s LCP
- Instant-response SMS + email nurture – first contact within 5 minutes, automated then personal
- CRM integration + lead routing – HubSpot, GHL, Pipedrive, your existing system, all wired
- Lead-quality scoring – closed-loop reporting with sales, junk leads excluded from algorithm learning
- Live performance dashboard – Looker Studio, refresh-on-load, no monthly PowerPoints
- Monthly strategy session – direct with the founder, every month
Recent results
Real Perth businesses. Real numbers.
Construction · Lead Generation
$29.05
Cost per qualified lead · 498 leads · $14,467 spend
Perth Boutique Builder
Industry CPL average is $80-$200 for $680K+ home & land. We delivered 3-7× more efficient acquisition over 30 days using Meta + landing page testing.
Hospitality · Reputation Management
268 → 855
Google reviews over 36 months · 121 negatives intercepted
San Remo Pizza
Three-year reputation play using 10X Reviews. We caught 121 unhappy customers before they hit Google – and turned them into 5-star advocates instead.
Could be you
Want to be the next case study?
Free, no-pressure audit of your current marketing. You’ll get the same wasted-spend report and opportunity map our paying clients get on day 1.
FREQUENTLY ASKED
Lead generation, answered honestly
Will you guarantee a number of leads?
No, and we’d be cautious of any agency that does. Lead volume depends on offer, market, season, and sales follow-up – variables we don’t fully control. What we will guarantee: our system, our process, our weekly testing cadence, and complete transparency in your dashboard. If after 90 days the numbers aren’t there, we’ll have an honest conversation, not a contract argument.
What’s the minimum monthly ad spend?
$3,000-$5,000/month media spend on top of management fee, depending on industry and CPL benchmarks. Below that, the algorithms (Meta and Google both) don’t get enough conversion signal to optimise. We’ll tell you to wait if it’s not the right time.
Do you cold-call or buy lead lists?
No. Cold-calling and bought lists are the lazy version of lead generation – low intent, high cost-per-conversation, and damaging to your domain reputation. We generate inbound demand from buyers actively in-market. They opt in. They expect your call. They convert.
Can you fix our slow sales follow-up too?
Yes – instant-response SMS + email automation is included. Most lead gen “fails” are actually sales follow-up failures: a 5-minute response time vs a 5-hour one closes 21x more leads (research, not us being dramatic). We automate the first touch and integrate with your CRM so your team takes over warm.
Do you lock me into a 12-month contract?
No. Month-to-month after a 90-day initial period (we need that long for the system to learn and prove out). Cancel any time after that with 30 days’ notice. The work is the contract.
What industries do you specialise in?
Builders & construction, hospitality, professional services, trades, ecommerce, health & wellness, and automotive. We won’t take you on if your sales process can’t handle qualified leads – there’s no point us delivering 100 booked calls if nobody answers them.
Ready to talk?
Get the same audit our paying clients get on day 1.
A full review of your accounts, your site, your reviews position, and a 12-month opportunity map. Free, no contract, 60-minute walkthrough call.
No credit card · No sales pitch · We’ll either help, or honestly tell you who can.